The Portuguese brand ZARCO® was founded in 2017 as a men’s jewellery and watch proposition, drawing inspiration from the courage of explorers and from the Portuguese Age of Discovery, and taking its name in homage to João Gonçalves Zarco, a figure associated with the discovery of the island of Madeira. With an approach focused on durability and attention to detail, the ZARCO® brand uses materials such as stainless steel, genuine leather and natural stones to create pieces that are both robust and elegant, underpinned by a commitment to quality and design with an accessible-luxury positioning. The ZARCO® brand identity is expressed through a range of styles, from bold to casual, including timeless minimalism, translating, in each piece, the legacy of those who ventured “into seas never before navigated” and celebrating an imaginary of adventure, exploration and ambition. Under the #SearchTheMoment signature, the Portuguese brand ZARCO® reinforces a pioneering and creative attitude, linked to the idea of seeking the right moment, taking risks and moving forward with vision, for men who see courage as a mark of character and aesthetics as a statement of self-assurance.
