CERVEJA SAGRES® is a Portuguese brand founded in 1940, created as a prestigious beer to represent Sociedade Central de Cervejas at the Portuguese World Exhibition, inaugurated in May of that year. From the outset, it established itself as a living symbol of Portugal, deeply connected to the country’s roots, tradition and national values. Inspired by the Portuguese spirit of discovery, authenticity and achievement, the Portuguese brand CERVEJA SAGRES® has built, over more than eight decades, a close relationship with different generations of consumers, accompanying the country’s evolution without losing its identity. Today, it continues to represent a confident, modern Portugal, proud of its history, celebrating life’s small pleasures and the moments of sharing that are part of Portuguese culture. With a solid presence in the national market and a strong connection to Portuguese communities both in Portugal and abroad, the Portuguese brand CERVEJA SAGRES® remains an essential reference in the Portuguese brewing universe, bringing together tradition, Portugueseness and contemporary spirit in a brand that continues to be part of Portuguese life.
