Founded in 2013 by long-standing friends António and Vítor, the Portuguese brand RIDE351, PERSONAL TOURS PORTUGAL, EST. 2013® was born from a desire to share a genuine Portugal, experienced and understood by those who have spent decades exploring the country. More than simply organising journeys, the brand creates private, tailor-made experiences that allow travellers to discover the territory through a local perspective, always respecting each person’s interests, pace and story. Throughout its journey, it has already accompanied more than 600 people on trips across mainland Portugal, the Azores and Madeira, revealing a country shaped by Atlantic landscapes, villages filled with memory, historic cities, vineyards, regional flavours, traditions, waves and meaningful encounters with local communities. With no rigid itineraries or mass-market solutions, each experience is built on in-depth knowledge of the territory, honest recommendations and a warm, personal hospitality that is so deeply rooted in Portuguese identity. From culture to gastronomy, from wine to surfing, from UNESCO-recognised heritage to lesser-known paths, the Portuguese brand RIDE351, PERSONAL TOURS PORTUGAL, EST. 2013® turns every journey into an authentic connection with Portugal, celebrating what makes the country distinctive and creating memories that remain long after the return home. Because discovering Portugal is not simply about visiting its places. It is about understanding its stories, feeling its rhythms and allowing oneself to be welcomed by a people who truly know how to receive others.