BRAND RODILHA®
BRAND RODILHA®
Long before the Portuguese brand of colored socks RODILHA® was created in January 2020, there was already a concept that simmered in the mind of its creator – the search for the “perfect rodilha” based on the uniqueness in the mixture of rags, cloths, fabrics and colored meshes. RODILHA® seen as pieces of color that in sober environments (sometimes exaggerated) could bring a play of light to the faded black and white that say little or nothing about who we are. RODILHA® seen in a concept of something that can help support the responsibilities in our day-to-day and even the weight of what goes on in our head, relieving the burden of formalities and demands that society imposes on us. The Portugalidade sock collection is an example of this and presents a mix between icons of popular culture and architectural heritage such as the heart of Viana do Castelo and the Portuguese tile combined in a pair of socks of high quality and comfort.