BRAND MÉDICO-DA-MÃE®

BRAND MÉDICO-DA-MÃE®

The brand MÉDICO-DA-MÃE®, that means Mother’s Doctor, was created in 2019 by the doctor of Gynecology and Obstetrics Rafael Brás. The objective of this Portuguese brand is to simplify the information directed to the woman who is pregnant or who is thinking about getting pregnant through short and uncomplicated videos without that confusing talk from doctors. The main online presence of the brand MÉDICO-DA-MÃE® is made through a homonymous channel on Youtube in which topics such as obstetrics, women’s health in general, pregnancy and the pathology of pregnancy as premature birth, pre-eclampsia, repeated abortions, suction cup delivery, forceps delivery or cesarean delivery, among other contents, are addressed. The brand MÉDICO-DA-MÃE® intends to address some preconceived myths or ideas, sometimes with humor, but always respond strictly to the doubts that pregnant women or who wish to be mother express directly to the brand. The brand MÉDICO-DA-MÃE® is thus a women’s health channel that, to be close to its audience, is also present on social networks, namely on Facebook and Instagram. Brand MÉDICO-DA-MÃE®, from doctors to the community.