BRAND HYENA®

BRAND HYENA®

Strong, efficient, resistant, the female hyena imposes itself on the clan. The matriarch, in the jungle, assumes her leadership role. Reinvent yourself in detail, gain confidence in every achievement, stand out for audacity, the ability for communication and elegance. It is with this premise that the Portuguese brand HYENA® is born, as a hymn to women and their ability to reinvent themselves. HYENA® is the expression of minimalist art in the feminine. Sophisticated lines and purist cuts that impart timelessness. Forms and details punctuated by the versatility of the models. Fabrics and textures that become unique pieces. A new elegant form of femininity, where singularity is a manifesto. As a puzzle, all the elements fit to produce pieces to the taste of each customer. The choice of the color, the silhouette, the sleeves, the height of the skirt, make the models “tailor made” from standard sizes. Social responsibility is present in manual, proximity work, in the production of unique models that will last beyond trends. This is HYENA®’s contribution to reducing the impact on the environment by promoting responsible and sustainable consumption.