BRAND HOPINESS®
BRAND HOPINESS®
HOPINESS® is a Portuguese brand that was born during a conversation between friends, in a late afternoon on the beach in Santa Cruz, through the realization that there was a big gap in the swimsuit market, especially for those who wanted to escape the traditional. There was little offer, and even that was very restrictive when it came to design and standards. It was the year of 2013 and, since then, the brand HOPINESS® continues to invest in the quality, design and production of its lycras. The brand HOPINESS® designs swimsuit models with the expectation of responding to the needs of its customers, hoping that they are valued not only for their appearance, but above all for their comfort. And this is what distinguishes the brand HOPINESS® – in the midst of so much fast fashion, the brand HOPINESS® manages to idealize modern and differentiating models without ever neglecting comfort. The design of the swimwear of the brand HOPINESS® aims to please women who do not want to neglect elegance, who like to feel comfortable and in harmony with their body, always keeping that fashion touch.
