BRAND EUTELA POR MARIANA RODRIGUES®
BRAND EUTELA POR MARIANA RODRIGUES®
The Portuguese brand EUTELA POR MARIANA RODRIGUES® is a project that arises from the need to build a new narrative for the creation and consumption of fashion. Coming from the perception of the body as a canvas, the brand wants to bring meaning to the act of getting dressed based on the relationships that are built in this process. Valuing the relationships with ourselves, with others and with the environment is what’s behind EUTELA POR MARIANA RODRIGUES®, a celebration of the feminine that makes clothes a tool of self-awareness and connection. By bringing the narrative of the body as a canvas, the brand EUTELA POR MARIANA RODRIGUES® understands that fashion is only one of its possibilities. A body that dresses also dances, sings, runs and hugs. That is why the notion of movement and space was so important for the construction of this project, because it believes that these concepts are all related to dressing. Sustainability is the way to get there, but the mission of the brand EUTELA POR MARIANA RODRIGUES® is to create connections and memories from its pieces.