BRAND CERVEJA VADIA®
BRAND CERVEJA VADIA®
Headquartered in Ossela, Oliveira de Azeméis, the Portuguese brand CERVEJA VADIA® was a pioneer in the craft beer market in Portugal. With national and international recognition, has won numerous medals in major international beer competitions. The Portuguese brand of BEER VADIA® is marketed throughout the country on the HORECA channel and in the big distribution, standing out in the brewing panorama for an irreverent image and concept, a wide offer of beers in different styles, but especially for having a tailored product. to the Portuguese consumer who has no special beer drinking habits. The DNA of the BEER VADIA® brand, since its inception, has been the production of easy-to-drink beers, linked to moments of conviviality, music, friendship and sharing. These moments the brand provides every weekend to all who attend BrewPub Vadia, with live music shows, stand up comedy, theater, among others. This change included a major investment in increasing production capacity, and it is now possible to produce about 1 million liters of must annually and to ferment 30,000 liters of beer per month. The brand thus bets on the future believing that the success of craft beer in Portugal will mainly depend on the ability of microbrewers to be able to stabilize their products to enter the demanding national and international distribution circuits, improving the quality of the final product.