BRAND B-MUM®
BRAND B-MUM®
The Portuguese brand B-MUM® develops innovative and differentiating products in terms of safety and practical solutions for mothers so that they can, as much as possible, channel most of their time to their babys. As a launching product, the B-MUM® brand features SafetyBabyBed, a safety system in the form of crate bed sheets, whose design prevents the baby from slipping on the bed, as about 16 to 22% of suddenly dead babies were found with their heads covered by bedding. The development and growth of SafetyBabyBed has been accompanied by the pediatrics and neonatology service of the Hospital de Guimarães, by Tecminho – Universidade do Minho, through the IdeaLab and Laboratório de Empresas and by Citeve – Textile Technology Center, through the NETT program.
